2026 State of B2B Marketing Content

Uncover the findings in the 2026 State of B2B Marketing Content. Gain valuable insights to tackle your marketing challenges.
The 2025 state of B2B pipeline growth
Receive the 2025 State of B2B Pipeline Growth report and discover key findings to assist in your own marketing efforts.
The Cost of Fixing One of the Biggest Challenges Facing B2B Marketers? Nothing

Budget constraints, headcount reductions, and economic uncertainty continue to challenge B2B marketing teams—but there’s one overlooked, cost-free solution that could significantly improve performance: sales and marketing alignment.
Data Privacy: The New Frontier for B2B Marketers

Discover how B2B marketers can turn data privacy challenges into opportunities, ensuring compliance while optimising lead quality and pipeline growth.
Account-Based Marketing Meets Branded Demand: The Winning Combination for B2B Success

Combine Account-Based Marketing (ABM) with branded demand to drive B2B success. Discover how building brand awareness, trust, and collaboration enhances ABM campaigns, boosts engagement, and accelerates conversions.
Account-Based Marketing Meets Branded Demand: The Winning Combination for B2B Success

Combine Account-Based Marketing (ABM) with branded demand to drive B2B success. Discover how building brand awareness, trust, and collaboration enhances ABM campaigns, boosts engagement, and accelerates conversions.
Looking Back, Moving Forward: Announcing My Transition from CEO

Jeremy Bloom steps down as CEO of Integrate.
How manual processes are slowing down B2B marketers – and why it’s time to embrace new technologies

Streamline your B2B marketing processes with new technologies. Discover how automation can help you save time and boost productivity.
Sales and Marketing Alignment: The Key to Pipeline Success

Is sales and marketing alignment a myth or a reality? Explore the challenges and benefits of aligning these teams for better lead quality and process efficiency.
Everything We Were Taught About the B2B Buyer’s Journey Was Wrong
Reimagine the B2B buyer’s journey: Discover why traditional notions no longer hold water and how complex B2B purchasing decisions really work.